Android beats iOS in smartphone loyalty
Samsung new Galaxy S9 may not quite live up to the iPhone X when it comes to Samsung implementation of a Face ID style coque samsung galaxy s3 new york system or its odd coque samsung j3 2017 brillante take on AR emoji. coque samsung a70 But that not going to matter much to Samsung device owners not only samsung j3 2017 coque rabat because the S9 is a good smartphone overall but because Android users just aren switching to iPhone, at least not like they used to. coque iphone 4 coque samsung a5 créer sa coque samsung 3 coques samsung j3 galaxy s3 In fact, Android users have higher loyalty than iOS users do, according to a coque samsung galaxy a5 design new report today from Consumer Intelligence Research Partners (CIRP).
The research firm meilleure coque samsung s5 found that Android brand loyalty has coque samsung galaxy core 4g 386f been remaining steadily high since early 2016, and remains at the highest levels ever seen. coque huawei p10 coque samsung a20 customers who stayed with their coque samsung a3 2016 mary poppins operating system when they upgraded their phone in 2017.
From January 2016 through December 2017, Android loyalty ranged from 89 to 91 percent (ending at 91 percent), while iOS loyalty was several percentage points lower, ranging from 85 to 88 percent.
Explains Mike Levin, partner and co founder coque samsung galaxy j 6+ of CIRP, users have pretty much settled on their brand of choice at this point.
only two mobile coque samsung s7 edge olaf operating systems at this point, it appears users now pick one, learn it, invest in apps and storage, and stick with coque samsung a3 2016 supreme it. coque iphone 7 Now, Apple coque samsung note 4 rose and Google coque samsung a3 2016 en silicone need to figure housse coque samsung j3 2017 out how to
sell products and services to these loyal customer boulanger coque samsung a5 2017 coque noir samsung j3 2017 bases, he said.
That also why both companies have increasingly become focused on services, as they try to extract larger revenues from their respective user bases. coque autres galaxy samsung coque samsung a7 For Apple, that been a win, financially speaking it saw record revenue from services in November, suggesting growth in things like Apple Music, Apple Pay, iCloud, AppleCare and App Store.
For Android users, the higher brand loyalty could be chalked up to their ability to coque samsung galaxy a5 2016 one piece switch to different styles of new phones, without having to leave Android thanks to its distribution across a variety of manufacturers handsets. coque huawei p10 That gives users the freedom to try out new experiences, without giving up their investments in purchased apps, or the time they spent learning their way around Android, for that matter.
It worth noting that Android hasn always led in user loyalty as it does now. coque samsung a50 coque samsung a5 CIRP has been tracking these metrics for years, and things used to be the other way around.
In 2013, for example, iPhone owners were found to be more loyal coque samsung galaxy s4 mini kawaii than Android users. coque huawei nova But that shifted the following year, and Android has risen ever since. coque samsung a6 (By the way, if you click through samsung j3 coque bleu to coque samsung gts7560 read the comments on that linked AllThingsD article from 2013, it a quite a trip. Remember when people cared so much about their choice of smartphone it led to commenting wars Ah, the good ol days.)
All that being said, the coque plume samsung j3 2017 rate of switching is different from the total number of people switching, the firm also pointed out. coque autres iphone And coque samsung a 2016 looking at the numbers from that perspective changes things.
“We know Android has a larger base of users than iOS, and because of that larger base, the
absolute number of users that switch to iOS from Android is as large or larger than the
absolute number of users that switch to Android from iOS, said Levin.
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